Our production flow

Process descriptions

1. Design

Existing basic elements are retrieved from the design agency or own archive, and new elements are developed when needed together with the customer and in accordance with existing design guidelines.

Line expansions and small changes  are made quickly and efficiently as a natural part of production, while more comprehensive redesign and further development of brands is developed  as a separate process adapted to the brand's needs  and level of ambition.

2. Versioning

After the design basis has been approved, all the product variants that may be needed are developed. This can involve variables such as different tastes, different volumes and language variations. 

We have extensive experience in interpreting and continuing design within a given expression, and often it is far more efficient to do this in the production phase rather than spending a lot of time on repetitive work in an otherwise busy design process.

3. Artwork

When all versions of a product have been designed and approved, we post the final production files in close dialogue with the printing company. We always check that we work with updated printing technical information, something we need to optimize the design, text and images for the current production technique.

We have good knowledge and experience from all relevant printing techniques such as offset, flexographic printing, gravure printing, letterpress printing and screen printing, and can optimize for this.

4. Visualisation

When the design is ready for printing, we can develop photorealistic product images for use in sales and marketing materials. In this way, the customer can start the process of presentations, and convey product images well in advance of the product being finished.

If changes are made to the design or selection later, it is a small matter to update the existing 3D images with a new design without the need for new hours in a photo studio.

5. Follow-up

Once the production originals have been sent to the printing company, it is important to follow up with proofs and any technical adjustments. We keep in touch with the printing company and ensure that no errors occur along the way, and quality check that the repro is set up as intended.

When there is a need for it, we also go to a print start together with the customer and check that the final result is as close to the desired expression as possible.

6. Maintenance

When we have full control of all digital files, it is quick and cost effective to retrieve these and make necessary corrections. This may include text updates, or changed regulations that require text and symbols to be changed.

If you need to change printing supplier, the artwork files often have to be updated and adapted to the new supplier. Our files are always prepared so that we can quickly and efficiently adapt to new specifications.

EFFICIENT PROCESS
​We are on the ball and know how
to avoid the unnecessary detours.

CLOSE RELATIONSHIPS
​We are never far away and
​turn around at short notice.

WE ENSURE YOUR DELIVERY
​We take care of the technical so the agency
can free up time for the creative.

FLEXIBILITY
​You do not pay for expensive
services you do not need.

QUALITY CONTROL
Every step in the process is double-
checked along the way.

​A SIMPLER EVERYDAY
​​Simply.

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